

Dave Dickinson
Senior Partner & Co-Founder, PRIME Benefits Group
Every year, I talk to business leaders who ask, What are other employers doing? And what should we be paying attention to next?
In 2026, a few employee benefits trends are standing out for Canadian small and mid-sized businesses. These are influenced by how work is changing and what employees are asking for.
Here are four employee benefits trends Canadian employers should be ready for in 2026:
What it is: More employers are moving away from one-size-fits-all benefits. Flexible employee benefits plans provide employees with more choice in how their benefits dollars are utilized. This can include modular benefit options, Healthcare Spending Accounts (HCSAs) and Wellness Spending Accounts (WSAs). Instead of everyone getting the same coverage, employees can focus on what matters most to them, whether that’s dental care, vision, mental health, family support or wellness.
Why it matters: Today’s workforces are diverse. For the first time in history, four generations are working side by side. You may have new graduates, working parents, and employees thinking about retirement all on the same team. Flexibility helps you support different needs without building multiple plans. Plus, three-quarters of employees say they’d be more likely to stick with their employer if benefits were more personalized.
What employers should do: Look at how your current plan is being used. Where do employees get value? What goes unused? Ask whether your plan offers choice or just more options on paper.
What it is: Mental health support is a core expectation, not a bonus. Employers are strengthening Employee Assistance Programs (EAPs), expanding counselling coverage, and adding virtual mental health services to their plans. Some are also offering tools like mental health apps and training for managers to help recognize issues early.
Why it matters: One in three Canadian workers would consider leaving their job for better mental health benefits. Mental health affects productivity, absenteeism and retention. When employees are struggling, it shows up at work. Employees also notice whether mental health support is genuine or just talked about. Strong coverage builds trust.
What employers should do: Review what mental health support your plan provides, including how many sessions are covered, how easy it is to access, and how long the wait times are. Then look at how clearly this is communicated. Even strong coverage won’t help if your team doesn’t know it exists or how to use it.
Read → The Mental Health Benefits Your Team Wants
What it is: More employers are supporting financial well-being along with traditional benefits. That includes education on budgeting and debt, tools to build savings, and guidance on retirement planning using RRSPs, TFSAs and workplace plans.
Why it matters: Financial stress is still one of the biggest causes of burnout and distraction at work. Many employees are trying to manage rising living costs while also worrying about the future. When employees feel more secure financially, they’re more focused and more likely to stay.
What employers should do: Build financial education into your benefits strategy. This could be webinars, simple resources or access to trusted advisors. Just as important, make sure employees understand what’s already available through your plan and how to use it. Often, the tools are there; they’re just not always well explained.
What it is: Employers are taking a closer look at how benefits dollars are spent and what they’re getting in return. This means moving beyond automatic renewals or across-the-board cuts. It’s about understanding utilization, value and impact.
Why it matters: Benefits costs continue to rise. Cutting without a plan can hurt engagement and retention. But ignoring costs isn’t an option, either. An ROI focused approach helps balance sustainability with employee value.
What employers should do: Review your utilization and claims data. Look at what’s being used and what’s not. Make sure your benefits offerings match the needs of your workforce. Focus on plans that support retention, reduce absenteeism and improve productivity (not just those with the lowest price tag).
Read → The Hidden Reason Your Team Isn’t Using Their Benefits and How to Fix It
The top benefits trends for 2026 are about thoughtful design and intentional investment. For your business, that means building a benefits plan that fits your people and can evolve as your workforce changes, while supporting your business goals.
At Prime Benefits Group, we will work with you to design a benefits strategy that supports employees while supporting your business goals. Reach out to our team to start planning for 2026.