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October 2, 2025

Are Personalized Employee Benefits the New ‘Raise’?

Dave DickinsonSenior Partner & Co-Founder, PRIME Benefits Group I’ve been in the benefits business long enough to see trends come and go. But one thing becoming […]
October 2, 2025

Return to Office, Not to Outdated Benefits

Dave Dickinson Senior Partner & Co-Founder, PRIME Benefits Group Return-to-office mandates are back on the table, and I’m hearing about it from employers every week. Employers […]
September 1, 2025

What AI Means for the Future of Employee Benefits

You’ve likely noticed artificial intelligence (AI) is showing up everywhere. Resume screening, engagement tools, you name it. But one of the biggest changes is happening in […]
September 1, 2025

What Gen Z Wants in Employee Benefits

If you’re trying to figure out what Gen Z wants from your employee benefits plan, you’re not alone. At Prime Benefits Group, it’s one of the […]
July 1, 2025

How Much Canadians Think They Need to Retire and Why It Matters to Employers

How much do Canadians need to retire? If you ask most people, they’ll say $1 million. It’s not only a guess, but a well-documented belief. According […]
April 1, 2025

Benefits Should Be a Top Priority in the Workplace, Say Employees

When it comes to supporting employee well-being, employers and employees don’t always see eye-to-eye. According to the 2024 Future of Work Survey from Benefits Canada, there’s […]
February 1, 2025

How Employers Can Help Employees Avoid Retirement Regrets

The road to retirement may seem long, but as the saying goes: The best time to start saving for retirement was yesterday. The second best time […]
November 1, 2023

Creating Chronic Pain Awareness in the Workplace

The occasional headache, back pain, or muscle strains can make our days difficult, but chronic pain is a different story. Enduring relentless discomfort, day after day, […]
November 1, 2023

Making the Most of Enrollment Season

Canadians are trying to rebuild a sense of security and normalcy after the COVID-19 pandemic, but it hasn’t been easy. From rising grocery prices to limited […]